Sporcks runs alongside Pitufollow in the 50·50·50 challenge

This summer we witnessed one of the most exciting and inspiring feats in Spanish sports: the 50·50·50 challenge by Sergio Turull, better known as Pitufollow.

For 50 consecutive days, Sergio ran 50 kilometers a day across each of Spain’s 50 provinces. A titanic challenge with a very special purpose: to raise funds for the Juegaterapia Foundation and help build a pediatric oncology ward at the Virgen de las Nieves Hospital in Granada.

The Sporcks solidarity socks.

At Sporcks, we believe that sport is a transformative tool capable of building community and changing lives. That’s why we wanted to support Sergio in this unique journey with what we do best: creating a solidarity sock designed to add miles and smiles.

Thanks to the incredible response from the community, the Sporcks solidarity sock raised over €37,500, which has been fully donated to Juegaterapia’s project. A figure that shows the strength of sport, solidarity, and the unity of thousands of people who decided to be part of this adventure.

More than just kilometers.

The 50·50·50 challenge was not only an unprecedented physical feat, it was also proof that when sport and solidarity come together, the impact goes far beyond the finish line.

In every province, hundreds of people joined Pitufollow—running, cheering, or simply showing their support. A wave of energy that also inspired us at Sporcks to keep believing in the power of small actions that, together, achieve big changes.

Thank you, Sergio.

From Sporcks we want to thank Sergio for his effort, his commitment, and for reminding us that pain, when chosen, can become a driving force to ease the pain of those who didn’t choose it.

We are proud to have been part of this journey and to have contributed with a sock that, beyond its design, became a symbol of solidarity.

Because in sports, as in life, what matters is not just reaching the finish line, but doing it together.